Drew Thelwell Mixtape

Drew Thelwell, a standout player for Morehead State Basketball, sought to elevate his recruitment profile by showcasing his skills and abilities on the court. Our team worked closely with him to create a high-impact recruitment mixtape, capturing key moments from his games that highlighted his versatility as a player. The project aimed to emphasize his basketball IQ, shooting accuracy, defensive skills, and overall leadership on the floor, helping Drew attract attention from high-level college programs.

Client

Morehead State University

Date

Mar 2025

Category

Event Videography

Website

Project Results

The recruitment video had an immediate impact on Drew’s visibility within the collegiate basketball community. The seamless blend of game highlights and player-specific stats showcased Drew’s well-rounded ability as a guard, making it a powerful tool for recruitment. After the video’s release, Drew led Morehead State to the OVC Championship the following season, playing a pivotal role in the team’s success. His exceptional performance on the court earned him recognition as a key player, and the hype surrounding him led to a place in the NCAA Tournament. The recruitment video effectively demonstrated Drew’s potential, and he caught the eye of several prominent college scouts.

With the video optimized for SEO terms such as “basketball recruitment video" and “Morehead State basketball,” the video performed exceptionally well online, gathering thousands of views across platforms like YouTube and social media. Drew’s highlight reel became a centerpiece of his recruitment campaign, gaining traction from multiple basketball blogs and recruitment sites. The video’s shareability led to increased interest from college basketball programs nationwide, showcasing Drew’s performance to a broad audience.

In the next phase of his career, Drew transferred to the University of Iowa (Iowa Hawkeyes), where he continued to build on the momentum of his achievements. The recruitment mixtape played a significant role in his successful transfer, allowing Iowa coaching staff to see his full potential. The professionalism and high quality of the mixtape elevated Drew’s athletic profile, contributing to his continued rise in collegiate basketball.

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